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  • Writer's pictureThe Orange Bear

Get the Most Out of Google Analytics: GA4 Setup Made Easy

Updated: Mar 25, 2023

Google Analytics is a powerful tool that can help you better understand your website's traffic, user behavior, and other important metrics. One way to set up Google Analytics is through the Google Analytics for Firebase (GA4) integration. In this blog, we'll walk you through how to do a GA4 Google Analytics setup. Follow this link for Google's instructions if you already have Google Analytics setup on your website but need to upgrade to GA4.

Step 1: Create a Firebase project

To get started with GA4, you'll need to create a Firebase project. If you haven't done so already, you can create a new Firebase project by visiting the Firebase Console ( and following the instructions.

Step 2: Add your website to Firebase

After creating a Firebase project, you'll need to add your website to Firebase. To do this, navigate to your project dashboard, click on "Add app," and select "Web" as the platform. Follow the prompts to register your website.

Step 3: Create a Google Analytics property

Once your website is registered with Firebase, you can create a Google Analytics property. Navigate to the Firebase console and select your project. Then, go to "Analytics" in the left-hand menu and click "Set up Analytics." Follow the prompts to create a new property.

Step 4: Link Firebase to Google Analytics

After creating a Google Analytics property, you'll need to link Firebase to Google Analytics. To do this, navigate to your Google Analytics account and select your property. Then, click on "Admin" in the left-hand menu and select "Property Settings." Scroll down to "Firebase Settings" and click "Link Firebase Project." Follow the prompts to link your Firebase project to Google Analytics.

Step 5: Add the Firebase SDK to your website

To track user behavior on your website, you'll need to add the Firebase SDK to your website. You can find the SDK code in the Firebase console under "Project settings" > "General" > "Your apps" > "Web apps" > "SDK setup and configuration." Follow the instructions to add the SDK code to your website.

Step 6: Set up event tracking

After adding the Firebase SDK to your website, you can start tracking events. Events are user actions that you want to track, such as button clicks or form submissions. To set up event tracking, you'll need to add code to your website that sends event data to Google Analytics. You can find more information on how to set up event tracking in the Firebase documentation.

Step 7: Analyze your data

Once you've set up event tracking, you can start analyzing your data in Google Analytics. You can view data on user behavior, traffic sources, and other important metrics. You can also create custom reports and set up goals to track specific user actions.


In conclusion, setting up Google Analytics for Firebase is a powerful way to track user behavior on your website. By following these steps, you can create a Google Analytics property, link Firebase to Google Analytics, and set up event tracking. Once your data is being collected, you can use Google Analytics to analyze your data and gain valuable insights into your website's performance.

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